Products
Feeds, aggregates, features, and scoped research extracts.
behavior intelligence / built from real journeys
see
the whole
journey
Clickstream and AI search intelligence based on aggregated, privacy-secured behavioral signals.
01Start here
Find the right
signal path.
Jump directly to a data product, business use case, or industry view. Every item opens a dedicated page with scope, applications, and next steps.
Use cases
Start with the decision or market question your team needs to answer.
Industries
Explore behavior intelligence for six high-signal markets.
02Public market signals
The shift is
already visible.
Independent public research shows AI adoption and AI-driven referrals moving quickly. These figures are market context, not BGraph product metrics.
Open Research Hub18%2023
23%2024
34%2025
44%2026
Use roughly doubled from 2023 to 2025. The 2026 survey expanded the question to include other chatbots, so that point is marked separately.
Source: Pew Research Center ↗Year-over-year change during the U.S. 2025 holiday season. Adobe reports that its retail analysis covers more than 1 trillion visits.
Source: Adobe Digital Insights ↗AI platforms1.13Breferral visits
Google search191Breferral visits
+357% YoYAI referrals in June 2025
AI referrals were about 0.6% of Google referral volume in this estimate. The signal is growing fast, but classic search still sets the scale.
Source: Similarweb ↗03Why BGraph
Behavior becomes clear
as a network.
Page views tell you what happened. BGraph reveals how it happened - connecting the searches, visits, comparisons, and choices that shape a market.
Move beyond isolated dashboards and build strategy on the relationships between people, content, products, and demand.
Talk to our data team live journey model
sample / consumer electronicssearchwireless audio
compare3 brands
researchreviews
intenthigh
convertdirect
journey
cluster
cluster
sequence ordered eventsscoring model-definedwindow configurable
04Built for decisions
Real behavior.
Sharper intelligence.
See intent taking shape
Understand the sequence behind a decision, including the relevant steps before the final click.
Catch change early
Track movement in audiences, categories, and competitors as it unfolds.
Build with confidence
Ground models and strategy in observed signals with privacy and governance controls.
05Data products
Choose a feed.
Shape the scope.
Start with a product type, then define the fields, market, cadence, and controls.
01
Explore all data products Behavioral events shaped for your data stack
Receive structured behavioral events for market research, journey analysis, forecasting, and model development.
View product ↗02Journey aggregates for explainable market patterns
Analyze discovery, research, comparison, and action through aggregated digital journey patterns.
View product ↗03AI search signals without personal conversation claims
Measure AI platform adoption, category movement, channel shifts, and downstream behavior using aggregated signals.
View product ↗04Domain and category trends that show where attention moves
Track attention, overlap, discovery sources, and category movement across defined digital markets.
View product ↗05Model-ready behavioral features with documented context
Use aggregated sequences, graph edges, labels, and temporal features in ranking, forecasting, and recommendation systems.
View product ↗06Custom research extracts built around one decision
Define a market question and receive a focused dataset, analysis, or recurring research output.
View product ↗06Use cases
One graph.
Many ways to move.
Shape the dataset around the question your team needs to answer.
Understand demand
Follow real journeys from discovery to decision and see where intent is forming before it appears in traditional reports.
↗Map the market
Benchmark brands, products, and channels using observed digital behavior - beyond surveys and isolated snapshots.
↗Train better models
Give recommendation, forecasting, and research systems a structured signal layer built around sequences and relationships.
↗Find growth signals
Spot emerging audiences, content, and competitors while there is still time to act on the opportunity.
↗07Industries
A clearer view
of every market.
Explore real-world behavior across your industry, customers, and competitive market.
08From signal to strategy
Built around
your question.
We turn high-volume behavioral signals into a useful, focused layer for your team.
Define
Align on the market, audience, or decision you want to understand.
Connect
Model relevant events as journeys, relationships, and behavioral clusters.
Deliver
Receive a clean dataset or custom insight shaped for your workflow.
Discover
Find patterns that stay hidden in standard dashboards.
09Questions
Good data starts
with a better question.
What is a behavior graph?
A behavior graph connects digital events into meaningful journeys. BGraph shows how people move between searches, sites, categories, and decisions over time.
How can BGraph fit into our existing data stack?
BGraph fits modern analytics and data science workflows. Delivery follows the fields, cadence, geography, and taxonomy your team already uses.
Can the data be customized for a specific market?
Yes. The graph can be scoped around industries, domains, cohorts, geographies, or business questions. Your team receives a focused signal without an oversized raw feed.
How is privacy handled?
BGraph is designed around aggregated, privacy-secured insight. We focus on market-level patterns and behavioral relationships, not identifying individuals.